Aer Lingus' PR campaign against the pilots backfires
On Monday 20 August, the day before Aer Lingus pilots were due to go on strike, Eoghan Corry produced an analysis of the conflict in the Evening Herald. He remarked that the “pilots have one of the slickest PR machines in the business [and] have managed the news agenda to promote their cause.” In reality, however, coverage of the potential strike showed absolutely no evidence of any behind-the-scenes manipulation by pilots and indeed suggested quite the opposite conclusion.